Allergy Insider is a platform that aims at educating people about allergies and allergy testing, created by Thermo Fisher Scientific. The marketing team at Allergy Insider hoped to bring a more fun tone to the social media images previously on the feed.
As a freelancer at Allergy Insider, I
Created content based on provided copy and tone
Illustrated images to intrigue audience
Designed templates for recurring posts, such as “Allergy Tip Tuesday”
Adapted existing posts to other languages using provided copy